ABOUT MEGAN
MEGAN'S STORYMegan Chavis is an accomplished copywriter, positioning strategist, and creative leader. Her career spans television news, luxury retail, beauty, and pharmaceuticals.
Megan’s career started in a small Texas newsroom where she reported, anchored, and produced local TV newscasts. She then made a leap to Neiman Marcus as a lead copywriter and manager for the luxury brand’s several websites. After that she led concept development, creative strategy, and copywriting in the global marketing division at direct-sales giant Mary Kay. Following a stint as the product marketing manager at major compounder Empower Pharmacy, Megan is back in the beauty business leading product positioning for new launches and hero repromotions at Mary Kay.
Quick thinking and a talent for on-the-fly editing has made Megan an agile copywriter and an asset to her team. She enjoys the challenge of crafting something that will delight, inform, inspire, or give hope. She is AI-fluent and uses AI in her work, but she knows that real human experience is what drives must-read copy.
Some of Megan’s favorite aspects of her past and current work are product and shade naming, headline writing, and concept development. She finds inspiration in music lyrics and through devouring the Instagram posts and stories of her favorite brands including Ban.do, Ring Concierge, Anthropologie, Architectural Digest, Supergoop!, and more.
A fixture on the roster of in-demand copywriters, Megan also has a freelance portfolio that includes body-care brand Hempz, payment platform PPRO, and non-profit work with Dallas Pets Alive! and The Dallas Women’s Chorus.
Megan lives in Houston with her husband, Levi, their two daughters, and two rescue pups. When she’s not working, Megan indulges in all things Bravo, sings, plays golf, and eats Tex-Mex with her family. She is ride-or-die for the Oxford comma.